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What is Product Differentiation? | Definition and Examples
Source: productplan.com
Article summary:
1. Product differentiation is a process used by businesses to distinguish their product or service from others in the market.
2. Differentiation is important for a product's survival in increasingly crowded competitive landscapes.
3. There are three main categories of product differentiation: horizontal, vertical, and mixed.
Article analysis:
The article provides an overview of product differentiation and answers several common questions about this process. The information provided is comprehensive and covers all aspects of product differentiation, including its importance, who is responsible for it, types of product differentiation, and factors that can differentiate products. The article also provides steps on how to develop a product differentiation strategy.
The article appears to be reliable as it provides detailed information on the topic with examples to illustrate each point made. It also includes links to other resources related to the topic which adds credibility to the content presented in the article. Furthermore, there does not appear to be any bias or partiality in the article as it presents both sides equally without promoting any particular viewpoint or opinion.
In conclusion, this article appears to be reliable and trustworthy as it provides comprehensive information on product differentiation with examples and links to other resources related to the topic without any bias or partiality.